About Project
Impressive Wardrobes has been a leading supplier of built-in wardrobes and storage systems for over 20 years in Sydney.
Client
Impressive Wardrobes
Industry
Built-In Wardrobes
Digital Services
SEO, PPC & Google Ads
Revenue
Nearly Doubled
The Challenge
Impressive Wardrobes were seeing a continuous drop in organic rankings and traffic, before they signed up with us. Their previous agency was running Google Ads with a CPA of more than $100, but they were attracting a low number of leads and couldn’t justify the time their sales team was putting in.
4.5
RATING ON GOOGLE REVIEWS
20%
INCREASE IN ORGANIC TRAFFIC
56%
INCREASE IN OVERALL TRAFFIC
Our Approach
- SEO audit to optimise their website according to best practices (this created an immediate boost to traffic and rankings).
- Optimised onsite factors to increase organic visibility and rankings.
- Improved offsite factors and created a backlink strategy to increase organic traffic.
- Managed the paid campaigns, starting with a “call ads” focused campaign for Google Ads.
- Generated amazing results from our Facebook lead form campaigns.
- SEO migration for a new website.
The Results
Paid Conversion up by 120%
New Users - up by 20%
Cost per Lead - $12
